A giant sculpture becomes a lasting landmark when its artistic concept, scale and location connect with place identity and audience experience. We consider its narrative, landscape setting, viewing distances and surrounding spaces from the earliest design stages.
Research, concepts, maquettes and three-dimensional models lead to studies of scale, materials, segmentation and fabrication methods. Artistic design is coordinated with structures and connections, transport, installation and maintenance access, according to site conditions and the input of relevant specialists.
These works can become part of urban spaces, destination entrances, tourism projects, amusement parks and private settings. We consider their potential contribution to tourism and place branding alongside artistic quality and practical delivery. The following projects illustrate SARAAJ’s experience in this field.
These examples bring together Saraaj’s design studies and realised work. Each project page explains its approach, team roles and project status.
Rostam’s Glory at the entrance to Ghahramanan Amusement Park combines the Shahnameh epic with comic characterisation and monumental scale. This SARAAJ project illustrates a landmark sculpture’s role in destination identity and the beginning of a visitor’s story-led experience.
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The Sailor at the Persian Gulf desalination site connects a Bandar Abbas narrative with a landmark sculpture. Its ship, figure and sail illustrate the relationship between large-scale artwork, coastal identity and the conditions of its setting.
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The Ferdowsi bust at Ferdowsi University of Mashhad connects monumental art with the cultural identity of a university setting. This portfolio case presents the design and artistic-management process behind a landmark while retaining the project’s narrative and credits.
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Battle of Rostam and the Dragon in Bushehr connects a Shahnameh narrative and a design inspired by Farshchian’s work with sculpture in a marine setting. The case presents the artistic experience and the challenges of placing a cultural landmark in an unusual location.
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The Ferdowsi case documents a giant sculpture’s fabrication process, from maquettes and segmentation to production. The project account also records constraints on its final placement, distinguishing fabrication from installation in a public setting.
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Explore projects in this specialty or Saraaj’s complete portfolio for more work and details of the design and delivery process.